Browsing by Author "Kevin Fernando Riera Álvarez"

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    Diseño de un catálogo para una nueva línea de baldosas cerámicas para la Empresa Rialto S.A de la ciudad de Cuenca
    (Instituto de Tecnologías Sudamericano, 2019) Kevin Fernando Riera Álvarez
    To reach the realization and materialization of this project, “DESIGN A LINE OF CERAMIC TILES FOR THE RIALTO COMPANY A.S OF THE CUENCA CITY”. This has demanded of an analysis focused on the current situation of ceramics, where the problem of receiving tiles with model designs out of preference, allows to visualize a possible solution through the use of graphic design graphic applied to the ceramic area. the what is innovative. Once the problem is defined, the interest of the proposed catalog is to break the dependence that ceramics maintains with international designs and models arriving in the country, 9 years after being a trend. It is through graphic design, of the foundations of design, of the main Gestalt`s laws, of symmetry concepts, colorimetry and ergonomics, creation of this catalogue has been accomplished, applicable to ceramics of floor tiles. Within this proposal and being the graphic design considered a creation tool, it has been necessary also use editorial design, to develop a catalog that potentially improves the idea, image and the finished product. All factory information has been collected and processed through data analysis, considering the needs and corporate requirement; to develop the processes of: sketching, chart creation and natural textures that allow to reach a functional product applied in ceramics by means of the 3D digital printing, that offers the KERAJET technology.