Browsing by Author "Guerrero Toledo Juan José"

Now showing 1 - 1 of 1
  • No Thumbnail Available
    Item
    Estrategias de diseño gráfico para la renovación de la identidad visual, experiencia espacial mediante ambiente 3D y mascota corporativa en el restaurante Tomillo Alitas de la ciudad de Cuenca, Ecuador
    (Instituto Superior Tecnológico Particular Sudamericano, 2026) Guerrero Toledo Juan José
    In Cuenca, Ecuador, Tomillo Alitas restaurant is known for its delicious and crispy wings, but it also stands out thanks to its visual identity, which combines a website accessible on computers and mobile devices, attractive in-store promotions, and well-designed signage in a refreshed 3D environment, complete with a friendly mascot. This concept creates a pleasant atmosphere with comfortable tables, fun murals, and soft lighting that invites customers to linger, while the website features clear menus, online ordering options, and quick reservations. To ensure customers experience excitement, easily remember the brand, and enjoy an unparalleled experience that strengthens the business, everything maintains a consistent style of vibrant colors and simple shapes, setting it apart in the fast-food world.